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News  ›  Benzinga

Netflix Stock Has A January Superpower — And The Numbers Prove It

Benzinga Logo Benzinga By Piero Cingari
Netflix Stock Has A January Superpower — And The Numbers Prove It

Netflix has demonstrated a striking seasonal pattern over the past two decades, with January being its strongest month historically. The stock has averaged a 14.7% gain in January, finishing higher in 71% of years—significantly outperforming the S&P 500 and tech peers. This strength is attributed to peak holiday viewing driving subscriber engagement and positive fourth-quarter earnings reports that typically exceed expectations. Netflix is set to report Q4 2025 results on January 20, 2026.

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BACpP   neutral

Berkshire reduced its position by 6%, indicating a modest portfolio adjustment without strong negative or positive signals


NFLX   positive

Netflix exhibits a strong historical January seasonal pattern with an average 14.7% gain and 71% win rate over two decades. The article highlights consistent outperformance during this period driven by peak holiday engagement and typically positive earnings surprises, though it notes this pattern is not guaranteed.