Japan Alternative Lending Market Report 2025: Competitive Landscape Shifts Toward Consolidation - Banks and Fintechs Collaborate as Players Like Aiful and KKR-Backed Platforms Expand Co-Lending Models
GlobeNewswire Inc.
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•By Researchandmarkets.Com
Japan's alternative lending market is projected to grow at a CAGR of 14.1% from 2025 to 2029, reaching $53.67 billion by 2029. The market is experiencing consolidation with increased bank-fintech collaborations, expansion of embedded credit through major commerce platforms, and adoption of BNPL services. Key players include Aiful and KKR-backed platforms, while regulatory developments and the Qualified Invoice System are driving innovation in SME financing and credit underwriting.