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News  ›  The Motley Fool

Netflix Leans Into Success of 'KPop Demon Hunters' With New Hasbro and Mattel Partnerships. Is It Enough to Excite Investors?

The Motley Fool Logo The Motley Fool By John Bromels
Netflix Leans Into Success of 'KPop Demon Hunters' With New Hasbro and Mattel Partnerships. Is It Enough to Excite Investors?

Netflix partners with Hasbro and Mattel to create merchandise for its hit animated film 'KPop Demon Hunters', which has generated over 325 million views and significant revenue, with toy licensing expected to provide additional high-margin income.

Insights
NFLX   positive

Successfully leveraging a hit franchise into merchandise licensing, with potential for significant additional revenue without manufacturing costs